Custom Horizon Cars Website
Client: Horizon Cars
Industry: Car Sales
Services Provided: Website Development, Website Hosting, Mobile Optimisation, SEO Foundations
Helping a Local Dealership Build a Strong Online Presence
Horizon Cars, a Christchurch-based vehicle dealership, approached Greenstone Technology with a clear goal: to showcase their range of vehicles and services online in a clean, user-friendly way — without the overhead of complex systems or costly maintenance. We worked closely with their team to design and build a cost-effective, low-maintenance website that allows them to easily update listings, promote services, and establish a trustworthy digital presence. Cars only go live on the site after passing internal checks or inspection, ensuring transparency and readiness for purchase.
Clear and intuitive design to help customers navigate
To keep the project lean, we built on top of proven WordPress frameworks and lightweight plugins — avoiding unnecessary complexity while ensuring the site is secure, fast, and responsive on all devices. Even though Horizon operates as a small business, it was important that their website delivered the polished experience customers expect from a much larger dealership. We focused on clear navigation, mobile usability, and prominent contact options to help convert website visitors into in-store customers. The website is designed for people who value trust, quality, and ease of use.
Tailor-made components for Horizons business
We were able to build a convenient finance application service form that directly connects to the inbox of the finance team at Horizon. This simple and effective solution streamlines the process for customers and makes it easy for Horizon staff to organise finance applications. In the software consultation phase of the development process, we were able to collaboratively find this solution that has brought so much extra value to the website project.
Horizon Cars is fast, responsive and reliable – thanks to our hosting services
We guided Horizon through the entire software development lifecycle — from early-stage planning and wireframes to final design and deployment. Each step was completed in a clear order to ensure quality and transparency throughout the process. Our focus was on delivering a site that was not only functional but also future-proof, allowing the Horizon team to manage updates internally with minimal technical effort.
Key Outcomes
- Optimised for local SEO and mobile search
- Integrated vehicle listing sections
- Custom-built on a lightweight, maintainable platform
- Scalable for future services and promotions